Did you know that you can watch what your customers are doing on your site in real time using your Google Analytics account?

I absolutely love this feature of Google Analytics. It’s like watching my website breathe.

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So you’ve heard about bounce rate, or you’ve seen it in your Google Analytics reports, but what is it, and why does it matter?

Watch my video to find out what bounce rate is all about, and how you can get it headed in the right direction.

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It’s time for another dose of Measurement Magic, with the Data Fairy, and today’s topic is Facebook pixels. What on earth are they, and why would you even want one?

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If you’re ready to get rid of the spam in your Google Analytics account, so you can see the true picture of what’s happening on your website, there’s three key steps you’ll need to follow.

Watch my video, or read the transcript, and learn what they are and why they’re important.

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There’s nothing more annoying than visiting your Google Analytics account and finding it full of junk data and fake websites.

How on earth are you supposed to see what’s going on with your website with all that Google Analytics spam screwing things up?

Fortunately, there’s a few simple things you can do to block those naughty spam bots and stop them destroying your Analytics data.

Follow this step-by-step guide to get your data cleaned up, so you can get back to focusing on the stuff that really matters.

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Google are planning on making some changes to the Google Analytics interface over the next few weeks, to make navigation easier and to streamline some reporting and functionality.

Watch my video, or read the transcript, and find out what to expect, so you’re not thrown when it all suddenly looks different.

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